From creating your own contests to using the point of view of a search engine, we’ve put together a list of creative and technical SEO tips to improve your site’s ability to be found. 1. Register Your Site with Google Webmaster Tools Google offers this free tool that allows you to monitor your sight from their perspective as if you were a search engine
The only certainty in the SEO world — or, really, the digital marketing world — is change. And over the past two years, we have seen a whole lot of it. Both Google Panda & Penguin have severely disrupted what works for search marketers, leaving many rather confused about what they should be doing to attract more organic traffic.